The Journey of Threads of Love: From Dream to Legacy

At Threads of Love, our journey has been one of passion, perseverance, and the relentless pursuit of a dream that we, a mother-daughter duo, held close to our hearts. It all began with a shared love for Indian textiles, their rich heritage, and the beauty they hold. But there was one challenge — how could we make these luxurious, handcrafted fabrics accessible to everyone, without compromising on quality or affordability?

I’m Debjani Sengupta, a civil engineer by profession, and alongside me is my daughter, Shinjini Sengupta, currently pursuing her studies in business and accounting. Our paths may seem different, but our hearts beat for the same dream — to create a brand that celebrates India’s magnificent textile heritage, while ensuring that its beauty is within reach of all. We didn’t want anyone to feel that traditional Indian textiles were out of their grasp. Luxury should feel personal and accessible, and that vision became the foundation of Threads of Love.

In the early years, we traveled extensively across India, seeking out the finest artisans and weaving communities. From the intricate Jamdani weavers of Bengal to the delicate Bhujodi artisans of Gujarat, we spent months discovering and collaborating with these talented craftspeople. The journey wasn’t easy. There were moments of uncertainty — roadblocks like securing financing, building relationships with artisan groups, and overcoming logistical challenges. But we knew we had to keep going, no matter how hard it got.

There were times when we felt overwhelmed, yet every obstacle fueled our determination. We invested time, effort, and heart into building relationships with artisans and ensuring that the craft stayed true to its roots while making it accessible to a larger audience. Slowly, but surely, we began to make a name for ourselves.

Today, after three years of hard work, we are proud to say that we have successfully sold over 10,000 products and served more than 5,000 customers across the country. Threads of Love is not just a brand — it’s a celebration of every artisan’s dedication, every thread woven with care, and every customer who believes in supporting sustainable craftsmanship.

From our humble beginnings to where we stand today, every step of the journey has been worth it. What started as a dream has now turned into a legacy — a legacy of love for Indian textiles, a legacy of craftsmanship, and a legacy that we’re so proud to share with the world.

Thank you for being part of our story. Here’s to many more years of weaving dreams together!

With love,
Debjani & Shinjini